Chicken producers, processors, and marketers need to start future-proofing operations and communications with the unique expectations of the consumer of 2035 in mind. During the 2024 Chicken Marketing Summit, industry experts presented the latest data and insights to help the chicken industry and poultry buyers prepare for the future chicken consumer. Here are the highlights.

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August was a very strong month for the meat department, especially on the fresh meat side. The five August weeks generated $10.1 billion, which was up 4.6 percent over August 2023, with pound gains of 1.4 percent, according to the August 2024 Performance Report from Circana, 210 Analytics, and Hillphoenix.

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As a result of recent unfulfilling public meetings and a growing series of unanswered questions, the National Chicken Council (NCC) today requested an additional 90-day extension to the comment period for FSIS’ proposed Salmonella Framework in order to properly analyze the proposal and provide meaningful comments.

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The National Chicken Council (NCC) on Wednesday strongly urged USDA’s Agricultural Marketing Service (AMS) to withdraw its proposed rule, “Fair and Competitive Livestock and Poultry Markets,” which reflects an impermissible attempt to make an end-run around established judicial precedent requiring a showing of injury to competition to sue and win under Section 202(a) or (b) of the Packers and Stockyards Act (PSA).

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A group of environmental activist organizations yesterday sent an open letter to the private banking sector urging three major U.S. banks to halt livestock-related lending over climate concerns.

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NCC this week on social media

On September 13, 2024, in Social Media, by Tom Super

NCC is active on all major social media channels! Follow the NCC and Chicken Check In accounts on NCC Twitter, Chicken Check In Twitter, InstagramLinkedInYouTube, Facebook, and TikTok. Click through to see a few recent posts.

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September marks the beginning of many things: back-to- school, fall, and football season. September is also the start of both National Chicken Month and National Food Safety Education Month.

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NCC this week on social media

On September 6, 2024, in Social Media, by Tom Super

NCC is active on all major social media channels! Follow the NCC and Chicken Check In accounts on NCC Twitter, Chicken Check In Twitter, InstagramLinkedInYouTube, Facebook, and TikTok. Click through to see a few recent posts.

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