Allen Harim, based in Seaford, Delaware with facilities in Delaware, Maryland, and North Carolina, announced this week that it  has relaunched its website  as part of its continuing rebranding program.

The new site features the history of the company, product descriptions and photographs, as well as information about the company’s policies on animal welfare, environmental initiatives, and quality control.

 “Our new website has been designed to provide a full picture of our company, our philosophy, and our products,” said Steve Evans, CEO. “There is information about how we operate our facilities as well as our vision of being a good neighbor in the communities in which our more than 1,500 employees work and call home.”

 A page on the site that is expected to be of interest to the public is an overview of chicken production from breeding, hatching, and grow out, to feed milling and processing. An explanation of in-house testing and other quality assurance measures is included as are answers to frequently asked questions.